ABOUT FEEL MORE HUMAN
We look in the obvious places, peek around corners and turn over the unassuming stones for products, information and resources that support a modern lifestyle. We put it all in one place, let you poke around and shop for new products that turn heads and open minds. Get inspired by great design while staying informed with simply put content, both original and need-to-know. We'll even help you sell some of your old stuff.
We understand that 'modern lifestyle' can be a generic term, but it is the new reality. We think about it as being a balance. A harmony between modern comforts and being a good global citizen. It's a fact that we don't live like our parents, that we want cleaner, less cluttered and healthier ways to live. A lifestyle that supports modern products that are designed well and business practices grounded in responsibility.
Yes, you're right, that is a great bag, not so eco-friendly, but wear it with organic jeans and make sure you use it as your grocery-getter when you can. This is kind of our approach. We know you can't live a 100% sustainable lifestyle, but you can make small changes that when echoed across a large group of people make a drastic difference. It’s that blend of reality and responsibility. It's what makes us feel more human.
ABOUT JILL STALOWICZ, Founding Partner
DKNY, CoverGirl, Miller, Coke, TLC, TRESemme, Febreze, Herbal Essences... Enough, I know. This is exactly how I felt every single day.
I think I decided a long time ago that I wanted to be in business for myself, and in my head I treated most of my jobs like they were my own business. Problem was I kept getting side-tracked with the lure of big brand names, fancy titles and the high of working on the next "big idea."
Even though I created some kick-ass work, I still felt like nothing about that life was really "me." I wanted to make a different type of impact, to do something more personally meaningful, to leave my blackberry on the coffee table and not feel guilty about it.
And that's what I did. Took my passion for building brands, my long-term love affair with modern design, and an obligation to help propel the shift towards a greener society – and created a destination. A space that looks and feels unlike any other online retailer or blog. A place for Ideas. Resources. Shopping. Information. And Sharing. A brand that exists online but transcends its virtual address and resonates in the real world.
And ultimately, a brand that gets that we’re all trying to do a little better today than we did yesterday.
